Kraukk ~ Business Culinary Frozen Food Healthy Laris Manis in Cyberspace

Business frozen food or frozen food preparations today it is rampant and got many takers. Not only in the conventional market, this product turned out to get a positive response in the online world.

At least this is what has been perceived by the perpetrator #bisnis online Yudhi Dwinanto with frozen food business being operated in cyberspace. By carrying brand Kraukk, Yudhi now successfully bagging a turnover of up to hundreds of million rupiah per month. Then as whether a business run by Yudhi krauk this? Here's his review.


Begins With Offline Marketing

Kraukk first marketed offline Yudhi that is by selling directly to consumers and also opened a stall selling in different market shock in the area of ​​Depok and Bogor. But because Yudhi who was still working as a civil servant (PNS) at the Ministry of Religious Affairs to feel overwhelmed when running this marketing.

By all means, he tried to overcome the problems of this time limitation. Then finally Yudhi also found a way to sell frozen food products without interfering with time and its main job as a civil servant by using #internet network (online).





Increased Sales Kraukk

Yudhi when selling online in 2008 kraukk sales have increased significantly. Yudhi itself was initially just using a free blog and the product sold is still limited to the shrimp tempura. No warning krauk sales through online networks making sales is increasing day by day.

Because of the magnitude of the opportunities and the results obtained from these online #marketing finally at the end of 2009 Yudhi decided to create a website or online store is more professional that www.kraukk.com. With a professional website online store is now able to bind members Yudhi about 8,000 people from all over Indonesia.

Business development

If the first was originally Yudhi only sell shrimp tempura, now kraukk already diverse products. Ranging from food products processed fish, shrimp, crab, squid, chicken and so forth. Some products processed durian (durian pancake) from Medan, frozen potatoes or french fries, healthy sausages are also not spared from the man who now has removed the post of civil servants to further pursue the business.

With the development of business kraukk, make Yudhi eventually have to make an umbrella company called CV. Kraukk Indonesia. With the umbrella of the company, in addition to ensure the legality of the business, he is also no longer hassles in supplying the raw materials. Assisted by 25 employees, currently has marketed KRAUKK frozen food products to various parts of the archipelago.

Prices and Excellence Kraukk

Admits that he is not the only frozen food businesses, Yudhi trying to make Kraukk has a value and a positive response in the market. The trick, he membranding Kraukk as a frozen product was healthy, tasty, and practical.

He made the campaign that Kraukk has major advantages as a product that is healthy, tasty, practical and do not use preservatives and no MSG. With this slogan no doubt if later KRAUKK product has been accepted as a complementary menu in various restaurants and the 4 and 5 star hotels in Jakarta and surrounding areas.

Kraukk yourself priced at a starting price range of US $ 2 to $ 10 / pack. With the delivery system Door to Door and Port to Port via Cargo services at the airport, which is run through a marketing kraukk online #toko has reached almost all cities in Indonesia such as Aceh, Medan, Palembang, Lampung, Balikpapan, Java, Bali, Maluku, Manado several other provincial capital.


Business Constraints

According to Yudhi, obstacles encountered when running a business this is the problem of frozen food delivery to remote areas in various provinces in Indonesia, especially for the area which is located outside the provincial capital.

Kraukk products are 100% do not use preservatives and can last 1-2 days of this trip is not supported by the speed of delivery by the expedition that most expeditions can perform the fastest delivery in the area of ​​the provincial capital in 1-2 day trip. To solve this problem, then use the system Yudhi shipping port to port and asked distributors in the interior to be able to take their own cargo package at the nearest airport.

kraukk frozen food


Source : https://www.maxmanroe.com/kraukk-bisnis-kuliner-frozen-food-sehat-yang-laris-manis-di-dunia-maya.html

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